Super Group’s new headquarters in the heart of King’s Cross London has been designed as more than just a workplace.
Created in collaboration with multidisciplinary design studio Basha-Franklin, the project is a dynamic, immersive environment that reflects the energy and sense of community at the heart of the global sports and iGaming business.
The concept was driven by themes of movement, play and connection, bringing together employees, visitors, investors and sporting partners in one shared destination. Across three floors linked by a spiral staircase, the space supports a range of working styles and event formats, with destination areas including a wellness suite and an innovation hub.
The lighting scheme combines specialist architectural and decorative fixtures throughout workspaces, the kitchen and other key breakout focus areas. Intra Lighting’s Eye spotlights and Flos Find Me 1 pendants are suspended throughout the space, while the Flos Chiara floor lamp acts as a statement piece in a chrome finish to contrast the use of warm colours used across the space.
Cooledge FABRILum lighting canopies were used to create a bespoke solution, bringing an expansive feeling of natural light to open-plan spaces such as the forum area.
Super Group’s vibrant new headquarters celebrates the company’s passion for sport and entertainment, creating spaces that encourage collaboration and engagement and give its growing global business a strong sense of identity.